We can all agree that Content Marketing has become a vital part of creating values for any brand. As per data says, Content Marketing generates 3x results while costing 65% less than traditional marketing.
Why Do You Need Content Marketing Tools?
Have you ever wondered why other content marketers are more successful than others while writing the same content format and following the same content marketing strategy? The answer lies in their expertise in content marketing tools.
These tools will help you streamline content creation while improving the quality of your content. It will help decide the topics for your blogs and how to market them to reach out to more audiences.
In this blog, you know about different types of tools, including-
Content Creation Tool
Content Management Tools
Content Collaboration Tools
Content Project Management Tools
Content Analytics Tools
Content Optimization Tools
Email Marketing Tools
CRM Tools
AI Tools for Content Creator
Influencer Marketing Tools
Advocacy Software Tools
Content Creation Tools
We agree that we have to be visually present and attractive to engage your audience. If you wish to stay ahead of the competition in this visual era, you need a visual content Marketing Strategy.
Image Creation Tools
Adobe Spark (Now CC Express)
It will help you combine images, text, and video content for the best storytelling.
Canva
It is one of the best and free tools for every content marketer to create quickly and customize images, videos, and other content types for sharing over social media, blogs, and much more.
Befunky
If you want to create and edit the image quickly and easily, Befunky is the best option.
Video Creation Tools
Animaker
it will help you in creating multiple videos, including explainer videos, Whiteboard videos, without any price.
iMovie
If you are using iOS and macOS, then iMovie is one of the best options to create and share videos easily.
SoapBox
If you don’t have any technical skills, you can easily create videos with the SoapBox Google Chrome Extension from Wistia. It can also allow you to record your webcam and your screen simultaneously.
Animation Creation Tools
Biteable
it will help you create five videos per month in its free plan. It is the most straightforward way to create a video with pre-defined templates, styles, and a soundtrack.
Powtoon
it helps you create visually attractive videos, animations, and presentations, which will help get the audience’s attention and engagement.
Renderforest
If you are looking to create a video, then Renderforest, a cloud-based animation and video maker, helps you quickly create videos like explainer videos, infographics videos, and more.
Infographic Creation Tools
Easel.ly
it will simplify creating infographics with pre-defining infographics templates and adding images, charts, and designs.
Infogram
It will make you the best interactive infographics with 37 free templates in the free plan. you have to pick and drop all the images, designs, and charts to create the best infographics
Visme
It has a lot to offer in creating infographics. It has many free templates, charts, and widgets to use while creating infographics.
Meme and GIFs Creation Tools
ìMeme
iMeme is an Online Meme Creation software with more than 50+ trending memes, and you can also use your images and customize the text. You will have to download the meme and share it manually.
MemeBuddy
MemeBuddy is an online meme generating software that can create the meme by your voice by integrating it with google assistant. You can choose images, text, and many more without touching your keyboard.
EzGif
if you wish to create a Gif fast and quick, upload a few images on ezGif, and it will make the Gif for you. it lets you adjust the order of uploaded images, change the GIF size, and many more
GIFmaker
It will let you upload over 300 images to create animated GIFs for your audience. GIFmaker enables you to change the canvas size and animation speed and add music.
Presentation Creation Tool
Google Slides
Google Slides is a valuable part of GSuite, and it will help you quickly create a presentation with pre-made templates. You can also import your PowerPoint presentation, and you will never lose your work.
Prezi
It lets you quickly design presentations with niche-based pre-made templates. It also makes it easy to navigate a presentation based on your audience.
Sway
Like Google Slides, sway is an online presentation tool from Microsoft that lets you create pre-made templates.
Content Management Tools
Hubspot
It is all in one inbound marketing tool that will help you generate effective content that will drive the best results.
Content Tools
This compelling content Marketing tool will help you create, publish, and analyze the whole content marketing campaign. It also came with the inbuilt editor tools to help you edit content as per the SEO indicator. It also integrates with third-party platforms like Salesforce, Evernote, and others.
WordPress
It is one of the best options to consider if you want to publish your blogs. WordPress offers you multiple tools that will help you create a website or blog page with various plugins and widgets to help you in the optimization process.
When Planning for Content Marketing, you can’t ignore Google. It offers many tools to help content marketers create, plan, and report for content marketing. Tools like Google analytics help you in the analysis and performance report of your content. Google Search Console can guide you through the performance of your website.
Content Collaboration Tools
Slack
It is a collaboration and communication tool that helps you collaborate with others or your team members anywhere. Much third-party integration is allowed on slack to do the work more effectively and efficiently.
Discord
Collaboration and community-making tools will help you connect with others over niche-related topics and grow your network
Asana
The Best Work Management tool allows team members to work with each other on projects, daily tasks, and goals. It is much easy to assign and share projects with team members, and it also monitors the activities of everyone.
Trello
This visual project management and collaboration tool helps you assign work or projects to others. With Trello, it is easier to track, analyze, and track all the tasks in one place.
Content Project Management Tools
Basecamp
It is an online software tool that makes it easier to organize people, assign their tasks and monitor their processes. It also stores your documents and files to be re-shared by the pick and drop method.
DivvyHQ
It is an online project management tool with a working calendar to see what your team members are working on, and you can customize it according to your team.
CoSchedule
This tool helps you in organizing the complete marketing plan in one place. It has a work organizer that allows you to create and manage all the tasks amongst your team members.
Content Analytics Tools
Google Analytics
It is a web analytics tool that will provide detailed systems for analyzing and reporting website and content data. It helps you understand what is working on your website and where you have to focus.
SEMrush
It is a Digital Marketing tool for Marketing professionals, but it also helps content marketers optimize their content as per keywords and SERP indicators
Digimind
It is an online social media platform that allows businesses to monitor any conversation about a brand and helps them in optimizing their marketing strategies. It can also watch the content performance over multiple social media platforms.
Parse.ly
This content Analytics Platform allows you to understand what kind of content is more effective in reaching your business goals. You will get the key insights to help you achieve your goals.
Content Optimization Tools
Optimizely
This platform helps you make the most out of your content marketing strategy. Optimizely allows you to improve your content and how to improve it to minimize the bounce rates, increase the engagement rate, and build relationships with your audience.
Yoast
It is a perfect optimization tool to make the website and content more SEO and user-friendly. It helps the user to resolve both technical issues and non-technical SEO issues.
CRM Tools
Salesforce
This CRM tool provides a complex system to track customer interactions, and it also offers real-time customer data to create reports and optimize the sale process.
Zoho CRM
The most commonly used and effective CRM tool manages all the customers and potential leads. Zoho’s tracking tools to track the current sales cycle of any leads.
AI Tools for Content Creators
Acrolinx
This AI-powered tool helps you understand what types of content will work more effectively for your business and how you can optimize your content to make it more engaging.
Pathfactory
An AI-powered content insights engine will help automatically create micro-personalized journeys for each customer. Pathfactory helps in optimizing your content to secure more leads for your business.
Advocacy Software tools
Hootsuite
This Social Media relationship software helps publish your content over social media platforms and execute marketing strategies. It allows integrating all the social media platforms in one place and tracking all the brands or products mentioned on social media.
Influitive
It is a customer marketing and advocacy program that engages customers by using automation and personification features to get more engagement. It also provides custom reports and integrates with other software.